Launching an app requires more than design and development. It demands creative, relentless promotion. Even brilliant ideas get lost in the noise of the app stores unless users know them, trust them, and spread the word. This mobile app marketing guide is a detailed roadmap that will show you how to get your app noticed, […]

More than half of all online purchases today happen on smartphones. For small and mid-sized online stores, that’s a big challenge: customers often forget about a shop after their first purchase, while acquiring a new customer is expensive. Without a constant presence on a user’s phone, it’s hard to build loyalty and recurring revenue. If […]

Planning to change a dev agency? It’s a decision that often raises concerns—especially when the project is already underway and the platform or application is running in a production environment. Nevertheless, many companies face this choice: both at an early stage and later, when the product needs further development and cooperation with the current team […]

Imagine you have a brilliant idea for an app that could take the market by storm – but as soon as you start initial conversations with dev agencies, you’re faced with estimates that vary by tens or even hundreds of thousands of euros. What’s more, instead of a concrete quote, you’re increasingly being offered product […]

“Attention is the most valuable currency today”, as modern marketers emphasize. But how to grab your users’ attention in a world of hundreds of daily distractions? That’s where push notifications come in. They are a direct line to your customers, but using them effectively is both an art and a science. Let’s explore how push […]

Building a Minimum Viable Product (MVP) has always been about speed, clarity, and real feedback. But with the rise of AI and no-code platforms, the way we approach MVP development is evolving rapidly. One of the tools that stands out in this shift is Lovable.dev — a platform that enables startups and solo founders to […]

Radio. The word alone brings to mind images of kitchen countertops, dashboard dials, and the comforting hum of voices that have kept us company for generations. But the form of radio has changed. Today, a mobile application has become the new standard for stations that want to stay connected with their audience. And if you […]

Turning a mobile app idea into real revenue takes more than a brilliant concept—it requires a deep understanding of how platforms like the App Store and Google Play operate. With Apple’s commission fees reaching up to 30%, knowing how to legally minimize these costs is crucial. In this complete 2025 guide, you’ll discover how to […]