Remember that satisfying feeling when you completed a level in a game? Now imagine bringing that same excitement into everyday tasks—like studying, doing sports, working, or shopping. This is where gamification comes in. For some, it’s still seen as just an “add-on”—a nice feature, but not essential. Yet gamification examples in mobile apps like Duolingo or […]

Would you install an app with a low rating? Probably not. Good app reviews are the difference between being seen and being overlooked, between success and obscurity. But here’s the catch: getting those coveted five-stars isn’t just about building a great app; it’s about understanding the psychology behind user feedback and leveraging it to your […]

What makes an app successful? How can you avoid budget overruns, and where should you not cut costs? Gracjan, a Senior Project Manager at mobitouch, answers these and many other questions. With years of experience in managing IT projects effectively, he shares insights from his work, takes us behind the scenes of project management, and […]

Every app creator dreams of high ratings on App Store and Google Play. You put your heart and soul (and money!) into building an app, so the prospect of bad reviews is probably your worst nightmare.  Low ratings are not just a reputation issue but also a significant barrier to acquiring new users. Why do apps receive negative reviews? Here are the most common reasons and complaints from users based on real-life examples, so you can learn from those who have already paved the way for you.

Is it time to say goodbye to Excel and finally automate the processes in your company? Imagine your business a few months from now. You and your employees have gained plenty of time, the necessary information is available in one place for everyone, and you’re wondering, “Why didn’t we do this sooner?” This vision skips the hardest part: making the choice between ‘before the change’ and ‘after the change. So, what can you choose from? There are three options: a license for ready-made software (SaaS), a WordPress-based solution, or developing your own custom application.

Is having a mobile app in e-commerce just a “trendy nice-to-have” or a “worthwhile must-have”? Should you have one for the prestige of owning your own app, or is it an essential sales and communication channel for online store owners? The answer might be evasive: It depends. What factors justify creating a mobile app, and when is it better to hold off? Read more in our article.

“My app won’t make sense unless I add one more feature” – does this sound familiar? One feature often entails creating several more, triggering the so-called Diderot effect, where the scope of needs expands. Learn how this phenomenon impacts the app development process, what its consequences are, and what you can do about it – […]

There are many reasons why companies choose outsourcing or collaborating with freelancers instead of hiring a full-time employee. Typically, the main advantage is time flexibility. If your company has decided to choose one of these forms… which one will actually be better? And why do companies do this at all?

Costs, costs, and more costs. This is what you need to prepare for if you’re developing an application. If you’re doing it for the first time, the amount of investment required might come as a surprise (and not the pleasant kind),  because you may not understand where it comes from. In this article, we will look at how much money needs to be spent before you can even see the first results of the programming work, and most importantly – what exactly is behind the costs.

Idea. Design. Development. Launch! – Here’s a simple plan for creating an app. But there’s one more thing. The money. The cost of creating custom software, depending on what it will offer, can range from tens of thousands to even several million dollars. It’s no wonder that you feel pressure when choosing the right software […]