Advanced CRM System Design for AR Tool
AR Solutions is an interactive platform that allows companies from the industrial sector to use the potential of the augmented reality technology.
- UX Research
- HTML/CSS (SCSS)
- Responsive Web Design (RWD)
- Custom theme
- Custom templates
- CMS support
- Mailing system
Our task was to design the UX and UI of an advanced web panel, containing four complementary modules; for the field worker, specialist, manager and administrator. The customer wanted the panel to be user-friendly and highly intuitive, and its usage effective. In addition, our goal was to design and develop an AR Solutions website that would provide the company with a high level of conversion from user visits.
Even before starting the UX design phase, our team was aware that with such a complex project, choosing the right approach would be crucial. We were aiming for one that would allow for a logical distribution of all actions across the individual system modules, and would also facilitate the organization of a large number of functionalities. For this reason, we decided to conduct tests and a series of interviews with users from customer-defined target groups. Based on the research results, we prepared low-fidelity mock-ups, and then meticulously discussed each element of the system with the team. The UX redesign was then tested again. Subsequently, we prepared a dedicated design system. The result of our actions is a modern, intuitive and interesting design of the web panel, which allows users to easily utilize all the system’s functions. In addition, we prepared a fully responsive and easy-to-navigate website that presents the most important advantages of the company in an interesting way and emphasizes its technological nature.
Watching their work proved that they have a piece of the vast knowledge of UX design.